Audi, Travel & Leisure Magazine, and Plum, celebrate the launch of the Audi Q7 through a series of branded vignettes entitled Summer's Quintessential 7. Working with Travel & Leisure Senior Editor, Nilou Motamed, the series highlights the season's top destinations in the Hamptons, Martha's Vineyard, Nantucket.

Through this dynamic customized content produced by Plum, the Audi Q7, is integrated into these extraordinary communities, making the Audi brand a local experience. Each of the Summer's Quintessential 7 shows the Q7 transporting the audience and Travel & Leisure's Motamed to several unique and special local attractions. The set of seven ninety-second pieces will run throughout the summer in the Plum markets of Nantucket, Martha's Vineyard, and the Hamptons.

The print component, appearing in Travel & Leisure's August 2006 issue, encapsulates the Quintessential 7 in a two-page branded advertorial piece. Audi will also distribute the Quintessential 7 vignettes through new media platforms including its website, VOD, and portable devices.

View Summer's Quintessential 7 By The Audi Q7:

Black Eyed Susan's - Nantucket, MA
Requires Windows Media Player or Quicktime

Great Point - Nantucket, MA
Requires Windows Media Player or Quicktime

Larsen's Fish Market - Martha's Vineyard, MA
Requires Windows Media Player or Quicktime

Outermost Inn - Martha's Vineyard, MA
Requires Windows Media Player or Quicktime

Ditch Plains - Hamptons, NY
Requires Windows Media Player or Quicktime

Amagansett Farmer's Market - Hamptons, NY
Requires Windows Media Player or Quicktime

Wolffer Estates - Hamptons, NY
Requires Windows Media Player or Quicktime

For more information about the Audi Q7, visit www.audiusa.com.

Contact: Network Sponsorships

Carla Sinatra
(646) 292-4245
csinatra@plumtv.com